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12 Richest Hip-Hop Artists: Here’s Why

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Hip Hop My Way

Touring

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J. Cole attends ESPN the Party at WestWorld of Scottsdale on January 30, 2015
Robin Marchant/ Getty Images

Touring is an area that J. Cole is very smart in given the rapper is currently selling out arenas worldwide. due to his popularity as an artist. Recently, the North Carolina native sold out the world’s most famous arena, Madison Square Garden. Also, a few years ago, J. Cole decided to give all his fans a break and lower the ticket prices on his usually high priced tickets. He charged his fans $1 which in turn boosted his icket sales through the roof. [ad2]

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