How The Stan Smith Became The Ultimate Fashion Sneaker

Way before Pharrell started supporting Stan Smith‘s, causing Adidas’ stock to go through the roof, the sneaker had an impressive legacy of over 40 years. In 2014 after a two year absence, the sneaker reappeared and piqued the interest of sneaker heads and snobby high-fashion folks.

Check out this dope article our friends over at i-D put together charting this rise of the shoe and examining exactly how this standard tennis sneaker has become a fashion staple.

Also, head over to Rap Genius and punch in “Stan Smith” you’ll be surprised to see how many results pop up deeply rooting this clean silhouette into sneaker culture:

I’m a sneaker addict and I need a fix, Polo with these Stan Smiths.

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