Kendrick Teams Up With Reebok to Keep Kids Off the Streets
[above3]
Credit: Christopher Polk / Getty Images
“Reebok has a history of helping kids in the community realize their potential is limitless,” Lamar said in a press release after his deal was signed. “I saw what the brand was doing, and I wanted to be a part of it and make it even stronger. It’s as simple as that. Kids that listen to my music are looking for inspiration. It’s important that I continue that message in anything I represent.”
[ad2]
