In 2004, Puffy decided to try his hand in politics and launched the voter awareness campaign called Citizen Change. Puffy referred to himself as “Citizen Combs” and was out to champion a higher voter turnout for youth and minority voters and get them to the polls for the 2004 election. Diddy applied the same tactics that he used to sell several millions of albums to get his powerful “Vote or Die” message out. And of course Puffy was successful in this campaign as well.
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