Kendrick Lamar is great at getting his feelings across through art. In his new video for “Alright,” the Compton rapper tackles the major issue of police brutality that has become a national epidemic. In the beginning of the video, we see Kendrick and his Black Hippie crew including Jay Rock, Ab Soul and Schoolboy Q all in a car jamming to Kendrick’s new song while four police men carry them around.
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Throughout the video Kendrick flies high in the air while chaos erupts around him. Then towards the end, he comes toe-to-toe with one of the bad cops who takes aim at Kendrick and shoots him out the sky, resulting in such a bitter ending to an interesting video. Shout out to director Collin Tilley, who did a great job of bringing Kendrick Lamar’s anger about today’s serious social issues to life.
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Check out Kendrick Lamar’s new video for “Alright” below.
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[sweigh]